How Loading Time Affects Bottom Line -Technical SEO Analysis. Getting a high bounce rate in your business in UK, then there is surely a problem that needs to fix immediately. And, website loading speed here plays an important role in generating your business online.
If you want to stay in a competition, you can’t afford to lose your business because of loading speed. Therefore it is very important to understand how loading speed can affect your bottom line by analyzing technical SEO aspects.
Let us look at some of the effects of slow loading speed-
Impact your SEO
You know that search engines ranked those websites who lot faster. Slow loading of a website means Google needs more time to explore want your website serves, therefore, Google likes to go with another website that loads faster than you. That means you are going to lose a lot of your potential customers which negatively affects your bottom line.
Mobile speed matters a lot
With each passing year, mobile users are increasing in multiples. Now you can idea that there is a large number of mobile users who prefer to go with a website that is mobile-friendly. Therefore, you need to make a mobile-optimized and responsive website. As if your website is slowly loaded in mobile, it will be going to affect your bottom line.
Negative User experience
If your website takes time to load, new users don’t like to go with you. As they prefer to move onto another website. So why are you leveraging your customers only because of slow loading speed? Loading will affect your conversion rate and your customer will get a really frustrating experience. Unfortunately, this will make your customer unhappy with you which affects your bottom line.
Now you have understood how loading speed can affect your bottom line.
So, it’s time to improve your loading speed and boost your website leads.
Here’s how you can improve page load time for faster site speed
When it comes to your website performance your page speed matters a lot. If you want to lower your bounce rate and maximize your customer engagement, it is important to make your website load faster. Fast-loading websites not only provide a great customer experience but are also helpful in boosting your ranking on Google.
Let us look at some of the ways that improve page load time for faster site speed.
Choose a performance-driven hosting solution
Your hosting partner plays a major role in your website speed and performance; therefore it is always advisable to go with a performance-focused hosting solution that gives you a powerful platform that is specially designed for speed. There are so many mediocre hosting solutions are available in the market that offers you hosting solution at a cheap rate but they often deliver poor performance. Therefore, go with the best hosting solution.
Compress your website images
High-quality images can give a good appearance to your website but they can also result in delayed loading time. Therefore the easiest way to increase your page loading speed is to compress the high-quality images on your website this will ultimately make your website load quickly.
Reduce your redirects
Redirects available on your website really affect your website speed. There are different ways to reduce your redirects. One way is to avoid the unnecessary internal links and menus and another one is you can ensure that your top-level domain is resolving a maximum of one redirection.
Cache your web pages
Caching is the most effective way to speed up your website. Caching stores your website file copy. There are multiple ways to cache your web pages. You can also do it with your hosting provider which means your hosting providers can handle it for you. And another way of doing it is using a caching plug-in.
These are some ways that can help you improve page load time for faster speed. So what are you waiting for?
Make your website load faster and generate more leads with the help of our SEO services in UK.